{"id":372,"date":"2022-07-13T12:41:06","date_gmt":"2022-07-13T17:41:06","guid":{"rendered":"https:\/\/publifix.net\/blog\/?p=372"},"modified":"2022-07-13T12:41:49","modified_gmt":"2022-07-13T17:41:49","slug":"el-poder-del-formato-articulo-en-publifix","status":"publish","type":"post","link":"https:\/\/publifix.net\/blog\/el-poder-del-formato-articulo-en-publifix\/","title":{"rendered":"El poder del formato \u2018art\u00edculo\u2019 en Publifix"},"content":{"rendered":"\n<p><a href=\"https:\/\/publifix.net\/\">Publifix<\/a> es una herramienta que te facilita el acercamiento con medios de comunicaci\u00f3n y periodistas, sin embargo, para ser visto y publicado por los mismos, se requiere de una serie de pasos y\/o consejos que debes seguir y entre ellos, se encuentra el poder que el formato de art\u00edculo tiene dentro de la plataforma para con los medios de comunicaci\u00f3n.<\/p>\n\n\n\n<p>Es importante mencionar que los contenidos que m\u00e1s atraen a los periodistas dentro de la plataforma son los art\u00edculos, ya que estos est\u00e1n enfocados en ofrecer soluciones a largo plazo, pues <em>su gama de material informativo es bastante amplia<\/em>, ya que a trav\u00e9s de ellos, puedes ofrecer:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Consejos<\/li><li>Estrategias<\/li><li>T\u00e9cnicas<\/li><li>An\u00e1lisis\/opiniones\/consejos sobre un tema<\/li><\/ul>\n\n\n\n<p>Por otro lado, es importante hacer enfasis en que;<\/p>\n\n\n\n<p><em>\u201cLos art\u00edculos no son anuncios, no deben discutir ni deben promover los negocios del experto u organizaci\u00f3n y cualquiera de sus productos o servicios.\u201d<\/em><\/p>\n\n\n\n<p>\u00bfPor qu\u00e9 mencionamos esto? Porque los periodistas al ver contenidos de \u00edndole comercial, se desaniman y eso disminuye las oportunidades de que las colecciones de este tipo sean descargadas y publicadas por alg\u00fan medio.<\/p>\n\n\n\n<p>Por ello, te recomendamos que al realizar tus contenidos te enfoques en realizar materiales de alta calidad a trav\u00e9s de los cuales puedas ofrecer una experiencia al lector, recordando que el <a href=\"https:\/\/publifix.net\/blog\/5-tips-para-crear-titulos-llamativos-para-tu-blog%ef%bf%bc\/\">t\u00edtulo<\/a> y la introducci\u00f3n debe ser bastante convincente para que motives a este a seguir leyendo, sin olvidar lo importante que es incluir archivos en formato de <a href=\"https:\/\/publifix.net\/blog\/la-importancia-de-incluir-imagenes-en-tus-colecciones-en-publifix-net\/\">imagen, audio o video<\/a> para enriquecer tus colecciones.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publifix es una herramienta que te facilita el acercamiento con medios de comunicaci\u00f3n y periodistas, sin embargo, para ser visto y publicado por los mismos, se requiere de una serie&#8230;<\/p>\n","protected":false},"author":5,"featured_media":373,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - 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